This article explores the patient satisfaction equation and focuses specifically on how improving patients’ physical comfort in a very elemental, but influential way — by actively warming them — can boost patient satisfaction while also elevating their level of care. We will examine:
Why patient satisfaction is driving change in the healthcare industry
How patient warming factors into current patient satisfaction measurements
The results of a recent patient satisfaction survey related to a unique patient warming gown that actively warms patients
The proven clinical benefits of active patient warming
Patient Perception is Reality
Press defines patient satisfaction as “a person’s experience and perception of care.”2 The way patients feel — emotionally as well as physically — can determine whether they’ll return to a facility or recommend a doctor/healthcare facility to their family and friends.2 If patients have a good experience and the desired clinical outcome was achieved, they may be more likely to tell family and friends, increasing business by generating referrals and repeat customers.
Even more important is the patient who has a bad experience. It is estimated that an unhappy patient will tell 10 to 12 people about their experience.2 As word of that person’s experience spreads, so can negative feelings and perceptions about that healthcare facility. Word of mouth about how a hospital serves its patients can either bolster visits or potentially lead patients to another hospital down the street or across town.