Cascades Tissue Group announces the U.S. launch of the Cascades Antibacterial Paper Towel. Redefining the hand towel’s role in enhancing hygiene, the Cascades Antibacterial Paper Towel is designed to minimize hand contamination by killing 99.99 percent of harmful bacteria almost instantly.
Since 80 percent of all infections are transmitted by hand, the lack of proper hand hygiene, in particular inadequate hand washing and drying practices, continues to be a consistent, if not deadly, problem. The distinctly green-colored Cascades Antibacterial Paper Towel can fit anywhere, doesn’t require additional steps and compensates for people’s imperfect hygiene habits without changing the way they wash or dry their hands. The towel releases the active ingredient benzalkonium chloride when in contact with wet hands. This active ingredient has been around since 1935 and is safely used in common products, including gel sanitizers, baby wipes and antiseptic skin solutions.
First cleared by Health Canada, Cascades’ innovative paper product now complies with the regulation and policies of the Food and Drug Administration. It is expected to be a hit for the healthcare, foodservice, food processing and education industries, where businesses face a daily challenge: reduce bacterial contamination and transmission.
“It’s a first-of-a-kind product that eliminates residual bacteria almost instantly. Now everyone can help control the spread of bacteria," says Suzanne Blanchet, CEO of Cascades Tissue Group and product champion. “While this is a groundbreaking innovation, the Antibacterial Paper Towel makes good common sense as it relates to human health. We believe the product will revolutionize the paper towel’s role in proper hygiene because of its efficacy and because it doesn’t require a change of habits.”
Cascades Tissue Group has performed several third-party laboratory tests to ensure the safety and efficacy on the Antibacterial Paper Towel. Importantly, microbiologists also note that using the Antibacterial Paper Towel in conjunction with washing hands with soap and water provides a more hygienic result than using alcohol-based gels and other hand sanitizers. While these products kill bacteria and are useful when there is no water and soap available, they don’t remove the organic matter (grease, dirt, blood, fecal matter) often found on hands.
Additionally, Cascades Tissue Group produced the Antibacterial Paper Towel using the best environmental practices. It contains 100 percent recycled fiber, and is made using five times less water than the North American paper industry average, making it an environmentally preferable option as well. For more information, visit www.cascades.com/bacteria.