Soumah Mouctar and Thierno Ibrahima belong to the Red Cross team that visits the largest markets and bus stations of Conakry to inform the population about Ebola and how they can protect themselves and their families. Photo by WHO/MA Heine
“Our country has been hit by Ebola, a dangerous viral disease. The virus is dangerous, but you will not get infected if you follow our recommendations. Here is what you can do to protect yourself and your family.” The voice of a man in a Red Cross loudspeaker car drowns out the cries of market vendors and the noise of heavy traffic and a crowd of people starts to gather around the vehicle. It is Saturday and the busy marketplace of Matoto in the Guinean capital, Conakry, is full of vendors and shoppers.
Several people from Matoto have contracted Ebola and their family members and other contacts are being followed up for 21 days, which is longer than the infection’s period of incubation. The community is scared and upset and people are in need of accurate information.
“We are targeting our outreach activities to the districts where there have been cases of Ebola,” says Benjamin Pé Goumou, spokesperson of the Guinean Red Cross. “We ask people what they know about the disease and respond to their questions.”
To reassure the population, the mayor of Matoto and representatives of the Guinean Ministry of Health, Red Cross, the World Health Organization (WHO), and religious leaders came together to kick off the Ebola outreach campaign in the community.
“It is difficult to make people here understand, as many of them can neither write nor read. Therefore, we do talk to them in simple phrases and in their local languages,” explains Soumah Mouctar, one of the 25 Red Cross volunteers who are helping to spread the word in the capital. “The Red Cross is a respected institution in Guinea and therefore people listen to us and believe in what we tell them.”
Soumah and his colleagues go to marketplaces, bus stations, and other busy places to raise their megaphones and disseminate key messages about Ebola developed by WHO and its partners. In addition, the volunteers go from house to house to provide information, respond to questions and sometimes also distribute soap and small bottles of chlorine. The Red Cross also works in the forest regions where the virus made its first appearance.
The current outreach campaign is part of a second round of social mobilization in the Guinean capital Conakry, a city with more than 2 million inhabitants. So far, communication about Ebola, its risks and how people can protect themselves from the disease has reached the population mainly via television and radio. TV and radio spots in French and six local languages are being broadcast repeatedly before and after the news through national and local TV and radio stations. In addition, 23 rural radio stations broadcasting across the country are running spots and “micro-programmes” in local languages.
Civil society organizations are also supporting the information campaign on Ebola. People hear about the disease and how they can prevent infection in mosques, churches, schools and universities, as well as through women’s associations and other entities. Activities including roundtables and fund raisers are being organized.
As many people in the poorer parts of Conakry and in the countryside do not have access to television or radio, it is necessary to take a more direct approach to calm fears and dispel rumors.
“We need to involve everyone,” says Dr. Tata Gakou, head of the Health Department of Conakry. “As people often do not trust the media, we need to communicate with them in a more direct way. This is the only way to make sure that people do not hide their sick family members but make sure that they get good care in the hospital from the experts who came to help Guinea fight this terrible disease.”
Source: WHO
Social Mobilization is Key in Ebola Outbreak Response
“Our country has been hit by Ebola, a dangerous viral disease. The virus is dangerous, but you will not get infected if you follow our recommendations. Here is what you can do to protect yourself and your family.” The voice of a man in a Red Cross loudspeaker car drowns out the cries of market vendors and the noise of heavy traffic and a crowd of people starts to gather around the vehicle. It is Saturday and the busy marketplace of Matoto in the Guinean capital, Conakry, is full of vendors and shoppers.
Soumah Mouctar and Thierno Ibrahima belong to the Red Cross team that visits the largest markets and bus stations of Conakry to inform the population about Ebola and how they can protect themselves and their families. Photo by WHO/MA Heine
“Our country has been hit by Ebola, a dangerous viral disease. The virus is dangerous, but you will not get infected if you follow our recommendations. Here is what you can do to protect yourself and your family.” The voice of a man in a Red Cross loudspeaker car drowns out the cries of market vendors and the noise of heavy traffic and a crowd of people starts to gather around the vehicle. It is Saturday and the busy marketplace of Matoto in the Guinean capital, Conakry, is full of vendors and shoppers.
Several people from Matoto have contracted Ebola and their family members and other contacts are being followed up for 21 days, which is longer than the infection’s period of incubation. The community is scared and upset and people are in need of accurate information.
“We are targeting our outreach activities to the districts where there have been cases of Ebola,” says Benjamin Pé Goumou, spokesperson of the Guinean Red Cross. “We ask people what they know about the disease and respond to their questions.”
To reassure the population, the mayor of Matoto and representatives of the Guinean Ministry of Health, Red Cross, the World Health Organization (WHO), and religious leaders came together to kick off the Ebola outreach campaign in the community.
“It is difficult to make people here understand, as many of them can neither write nor read. Therefore, we do talk to them in simple phrases and in their local languages,” explains Soumah Mouctar, one of the 25 Red Cross volunteers who are helping to spread the word in the capital. “The Red Cross is a respected institution in Guinea and therefore people listen to us and believe in what we tell them.”
Soumah and his colleagues go to marketplaces, bus stations, and other busy places to raise their megaphones and disseminate key messages about Ebola developed by WHO and its partners. In addition, the volunteers go from house to house to provide information, respond to questions and sometimes also distribute soap and small bottles of chlorine. The Red Cross also works in the forest regions where the virus made its first appearance.
The current outreach campaign is part of a second round of social mobilization in the Guinean capital Conakry, a city with more than 2 million inhabitants. So far, communication about Ebola, its risks and how people can protect themselves from the disease has reached the population mainly via television and radio. TV and radio spots in French and six local languages are being broadcast repeatedly before and after the news through national and local TV and radio stations. In addition, 23 rural radio stations broadcasting across the country are running spots and “micro-programmes” in local languages.
Civil society organizations are also supporting the information campaign on Ebola. People hear about the disease and how they can prevent infection in mosques, churches, schools and universities, as well as through women’s associations and other entities. Activities including roundtables and fund raisers are being organized.
As many people in the poorer parts of Conakry and in the countryside do not have access to television or radio, it is necessary to take a more direct approach to calm fears and dispel rumors.
“We need to involve everyone,” says Dr. Tata Gakou, head of the Health Department of Conakry. “As people often do not trust the media, we need to communicate with them in a more direct way. This is the only way to make sure that people do not hide their sick family members but make sure that they get good care in the hospital from the experts who came to help Guinea fight this terrible disease.”
Source: WHO
A Helping Hand: Innovative Approaches to Expanding Hand Hygiene Programs in Acute Care Settings
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Lumens 2.0 Study Results: Borescopes Reveal Hidden Challenges of Cleaning Lumened Surgical Instruments
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CBIC Seeks Input for Job Analysis Survey for the a-IPC Certification
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Why You Should Always Ask About Sterilization at the Dentist
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Broadening the Path: Diverse Educational Routes Into Infection Prevention Careers
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How Contaminated Is Your Stretcher? The Hidden Risks on Hospital Wheels
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A Helping Hand: Innovative Approaches to Expanding Hand Hygiene Programs in Acute Care Settings
Who knew candy, UV lights, and a college kid in scrubs could double hand hygiene adherence? A Pennsylvania hospital’s creative shake-up of its infection prevention program shows that sometimes it takes more than soap to get hands clean—and keep them that way.
Lumens 2.0 Study Results: Borescopes Reveal Hidden Challenges of Cleaning Lumened Surgical Instruments
A groundbreaking study presented at HSPA25 and APIC25 exposed hidden contamination lurking inside orthopedic and neurosurgical instruments—even after cleaning. The Lumens 2.0 research highlights why infection prevention must look deeper than surface-level protocols.
CBIC Seeks Input for Job Analysis Survey for the a-IPC Certification
The Certification Board of Infection Control and Epidemiology (CBIC) is calling on infection prevention professionals to help shape the future of the a-IPC exam through a vital new job analysis survey.
Why You Should Always Ask About Sterilization at the Dentist
Patients rarely question sterilization protocols at the dentist, yet it is essential for safety. The Clean Bite explores why asking matters, what to look for, and how to start the conversation confidently.
Broadening the Path: Diverse Educational Routes Into Infection Prevention Careers
Once dominated by nurses, infection prevention now welcomes professionals from public health, lab science, and respiratory therapy—each bringing unique expertise that strengthens patient safety and IPC programs.
How Contaminated Is Your Stretcher? The Hidden Risks on Hospital Wheels
Despite routine disinfection, hospital surfaces, such as stretchers, remain reservoirs for harmful microbes, according to several recent studies. From high-touch areas to damaged mattresses and the effectiveness of antimicrobial coatings, researchers continue to uncover persistent risks in environmental hygiene, highlighting the critical need for innovative, continuous disinfection strategies in health care settings.